This is concept art I created for a Little Tikes branded activity tray for babies. This was designed by me in Illustrator, and the sell sheet was created in Photoshop.

Cozy-Coupe-Activity-Tray

Below is an alternate tray which was a lower-end model, using graphics and assets from the Little Tikes style guide:

Standard-Activity-Tray

Below is an early draft of the steering wheel tray using colors and artwork from the Little Tikes Cozy Coupe style:

Dashboard-Activity-Tray-(image-only)